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CLIF BARS Go Kid-Friendlier

By Jackie Burrell
Wednesday, March 19th, 2008 at 3:02 pm in Cuisine.

Clif Kid's ZBarsIt was just a few years ago that the Berkeley-based Clif Bar company came out with its line of ZBars for kids, a smaller, nutrient packed energy bar whose kid-pleasing flavors included chocolate brownie, peanut butter and honey graham. So we were intrigued when a Clif Bar care package, loaded with new fruity ZBar flavors and twisted fruit ropes, landed on our desks earlier this week. According to a recent National Public Radio report, only a quarter of the nation’s kids eat enough fruit. So Clif is trying to make it easier to get fruit into children’s diets via twisted fruit rope that equals one fruit serving, and fruity ZBars.

So we enlisted the help of some official tasters – our teens and their friends.

Here’s the scoop:
ZBars’ new apple cinnamon and blueberry flavors (120 calories apiece, low fat, and 95 percent organic) smell a little odd (one teen compared the smell to Gak), but they’re delish. We’ll definitely buy these when they hit markets this spring.

And the Clif Kid Organic Twisted Fruit not only looks appealing, it’s awfully darn tasty. Each piece equals a fruit serving (and comparable 70 calories), there’s no added sugar or artificial anything. And the pineapple one? Yum. Not too sweet, not sticky, just nice. Two thumbs up on that one. The grape, we’re not so sure about. If you like Concord grapes – the grapes used in Welch’s juice and grape jelly – you’d probably like these. We’d rather eat a bunch of Thompson or Red Flame grapes…

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No Responses to “CLIF BARS Go Kid-Friendlier”

  1. Cathy Says:

    My kids love the ZBars. I’ve been putting them in the lunches for quite a while. We get them at Trader Joe’s and the price recently was raised from $0.49 each to $0.69 each. 20 cents doesn’t seem like much, but it’s a whole 40% price increase which really does make a difference in our hosehold bugget. I need to find a place to get them for less than $0.69 each. Any suggestions? Thanks! :)

  2. Liz Says:

    Cathy, I recently purchased a 24 count variety pack at Sam’s club for $10 and some cents. It’s the cheapest I’ve seen yet. You can also find them on Amazon for about $25 for two packs of 24. It’s not as good of a deal, but you get free shipping due to it being $25 or more. Hope that helps!

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