Cal has put down a new floor design at Haas Pavilion, featuring the newest “Bear” logo at mid-court.
“We are excited about the new floor at Haas Pavilion,” athletic director Sandy Barbour said. “The design enables us to increase exposure of our new visual identity while still maximizing exposure for the traditional Cal script. All of our visual identity elements are important brand assets and we believe this floor maximizes each of them.”
Here is a time-lapse video of the installation: http://www.youtube.com/watch?v=5AyzM-cgwxo&list=UUI9uQ9_YlN7-orPz5qIpzNw&index=1