Bottoms Up

Beer and wine in the Bay Area and beyond

The Way It Is: Craft Beer 2007

By William Brand
Thursday, February 22nd, 2007 at 11:10 pm in Uncategorized.


Wonder which direction craft beer’s going? Well, it’s not headed in the direction of bland.

Consider this from Pyramid, which I believe is a first-rate mainstream company:

- Pyramid Apricot Weizen beer is the #1 fruit beer in the country and continues to grow at a faster rate than others. Growth rate for 2006 was 32%.

- Pyramid’s ThunderHead India Pale Ale (IPA) is the fastest growing IPA in the nation with 53.6% growth rate.

Also in the news: City Beer Store (1168 Folsom St., San Francisco) held a pre-Oscar night event tonight (Thursday, Feb. 22). The trick is to pair beers with Academy Award-nominated films. Here’s City Beer proprietor Craig Wathen’s pairings:

The Departed: Speakeasy Godfather
Babel: Russian River Supplication
Queen: Old Speckled Hen English Ale
Little Miss Sunshine: Hoppy Face Amber Ale
Letters From Iwo Jima: Hitachino Nest

Not too bad.

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