Bottoms Up

Beer and wine in the Bay Area and beyond

A fruitless search for Super Bowl XLIII beer commercials

By William Brand
Friday, January 30th, 2009 at 10:02 am in what's on tap.

I’ve been looking around trying to find Super Bowl  XVIII beer commercials, but as usual,  none have surfaced. All the buzz this year comes from SABMiller and their plan for a one-second commercial.
My one second Miller commercial suggestion: Bu–rrrrrrp!  You can see Miller’s promos here.

While chasing Super Bowl Bud Light commercials, I found a batch on YouTube, apparently put up by Anheuser-Busch. Their claim: too risky, too offensive for TV.  Here’s one.

Final  comment. Either they colorize the beer or they use a beer that’s not Bud Light. The Bud Light from the bottle’s the color of straw, but in the commercial, it’s a lovely, almost amber color. What’s going on here.?

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