Ron Brown (Save Mount Diablo) and Linus Eukel (Muir Heritage Land Trust) from the Open Space Coalition suggested that I get in touch with you to talk to you about the Bay Area License Plate, a campaign that we hope will raise $1 million in annual revenue for open space projects in the Bay Area. You can find out more by visiting http://www.bayarealicenseplate.org.
I’ve also pasted some basic info about the program below:
Bay Area License Plate Campaign Launched: Nature Within Reach
Everyone’s got a reason to love the Bay Area. Hiking in the redwoods, playing at the beach, strolling the Embarcadero, picnicking at the park — the Bay Area is naturally vibrant. We need your help to protect and restore our special places. You can invest in the Bay Area’s future by signing up for a new license plate that features an iconic image of the Golden Gate Bridge and the tagline “Nature Within Reach.”
With your help, the Bay Area special license plate will be issued by the Department of Motor Vehicles in the second half of 2009. Proceeds from the sale and renewal of the plate will directly fund restoration, conservation, and public recreational projects throughout the bay area.
The Bay Area special license plate campaign needs 7,500 paid pledges to become a reality. The plates cost $50 for initial registration ($90 for personalized plates), with a $40 annual renewal fee ($70 for personalized plates). The goal is eventually to raise $1 million per year for Bay Area projects via the license plate and have more than 25,000 of the plates in circulation.
Funds generated by the license plate will be administered by the State Coastal Conservancy, a state agency that works with the people of California to protect and improve the coast and San Francisco Bay Area. The San Francisco Bay Area Conservancy Program has helped open hundreds of miles of trails to the public, restored thousands of acres of wetland, and preserved more than 70,000 acres of wildlife habitat, parks, and farmland.
The Bay Area special license plate will help the Conservancy fund these types of projects for years to come.
For more information and to make a pledge, visit http://www.bayarealicenseplate.org or call 1-877-4SF-BAY1.
Sounds like a winner to me. Anything program that will help preserve open space in the Bay Area, or anywhere else, is a program that we need to support. /Gary