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Maddie’s Fund to open animal care & teaching facility in Pleasanton


Maddie’s Center Has a Home in Pleasanton, California

Maddie’s Fund, the family foundation of David and Cheryl Duffield, has just announced plans for a multimillion-dollar next generation animal care and teaching facility to be located in the Hacienda Business Park in Pleasanton, California.

The planned 90,000 square foot “Maddie’s Center” will include a pet adoption facility, conference center, teaching institute and rehabilitation wing. Maddie’s Center will pioneer new advances and train future animal welfare leaders in shelter medicine, nutrition, housing and technology adapted for animal care.

“Our focus will be on the hard-to-place dogs and cats and our model will be collaborative,” said Maddie’s Fund President, Rich Avanzino. “Maddie’s Center will be a testing ground for new marketing methods, protocols and remedies to make it easier and less costly to treat and place homeless pets who are sick, injured or poorly behaved. We’ll share what we learn with our neighbors and the entire animal welfare movement to help advance and sustain the nation’s no-kill achievements.”
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Posted on Friday, February 3rd, 2012
Under: Maddie's Fund, No-Kill | 4 Comments »

How do you feel about “No-Kill”? Do you understand it?

Let me explain.

** Should routine euthanasia of surplus pets by animal shelters be the social norm?

** Should we be operating animal shelters in this country where healthy and treatable dogs and cats are not euthanized for time and space considerations?

** Is there a difference between “no kill” and “No-Kill”?

Wayne Pacelle, president and CEO of The Humane Society of the United States, has written an excellent and perceptive blog, “Setting Aside Semantics: Not Killing Pets Must Be Our Goal.” In it, Wayne presents the best explanation I’ve seen yet about what “no kill” and “No-Kill” means, and why he feels we ALL have to become involved in this crusade to make it work.

It doesn’t matter if you have pets or even care about animals. This is going to affect you (maybe it already has) in some very important way, whether you like it or not. Read what Wayne has to say. Then give it some thought.

Just click on this:

What do you think? I’d like to hear about it.

Please leave your comments below under “post a comment,” or by clicking on “Comments.” Or you can send me an e-mail at

Thanks for caring! /Gary

Posted on Thursday, November 15th, 2007
Under: No-Kill | No Comments »