With PG&E having now invested more than $34.6 million so far in Proposition 16, its measure to make it harder for municipal governments to choose to get their power from anywhere else, the measure’s opponents are clearly fiscally outmatched – but they’re fighting on nonetheless.
They directed me today to www.noprop16films.org, a site at which the Local Clean Energy Alliance is posting films put together on the fly and on a shoestring by grassroots activists opposing the measure. Here’s one of those films:
But the trick will be getting California voters to see these films; with no notable money in the bank, it’s not as if Prop. 16’s opponents will be able to advertise much on television, radio or in direct mail, while PG&E is surely gearing up for a multimedia ad blitz.