The It Club at San Pablo and Central avenues in the heart of El Cerrito lives on in the memories of longtime residents. The club opened in 1938 and was the longest lasting of the city’s many celebrated nightspots, not closing until 1977. It was regionally famed as a stripper joint, but that ended in 1970, and the club carried on featuring musical acts.
If you’ve heard about it but never been there, or if you went there and want to remember what it was like, we recommend a visit to this website , created about a year ago by Tim Gatto, grandson of It Club founders Walt and Eda Gatto. The collection of photos taken inside and outside the club are priceless.
Tim posted this on his Facebook page: A little over a year ago I put together a brief website to honor the “It Club”, an El Cerrito night club owned by my late grandfather, Walt Gatto. The “It Club” operated from 1939 – 1977, and was an East Bay staple for live music and various nightlife activity. I am hoping to build it out with a more complete history including articles, but so far it’s mainly a photo archive. I consider the site a work in progress, but hoping to make it a home to a unique bit of bay area and family history. Open to any recommendations to better the site, as well as any stories from the “It Club” era. Thanks for looking! http://www.elcerritoitclub.com
We will post more about the It Club and hope you will share memories of the nightspot here and on the family’s tribute site. And we want to thank Diane Schoenstein Gatto, Tim’s mother, for contacting and letting us know about it.